Object of the Day: A Trade Card for Men's and Boys' Clothes

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With nothing printed on the reverse, this American trade card was certainly selected from a stock catalog. Here, we have another case of the art existing for the sake of being fashionable and attractive and having nothing to do with the product or business.

A winter scene in the style of a postcard (complete with “stamp” and “postmark”) forms the centerpiece of the image, framed in beige and blue and surmounted by a pink blossom.

Rather crudely printed atop this scene are the words:

Visit the 

Boston One Price Clothing House, 

32 Mercantile Square, 

BANGOR. 

^^^^^^^^^^ 

Men’s and Boys’ Fine Clothing. 

I had scanned the back of the card, too. But, frankly, it just shows glue marks from having been adhered to a scrapbook at some point, and, that’s not very interesting nor is it attractive. So, I won’t post that, too.